About Me
I'm Peter Liu, a Data Science Manager at Meta with expertise in Generative AI, Creator Economy, and E-Commerce.
My Journey
With nearly 7 years at Meta and previous experience at Adobe and eBay, I've built a career focused on leveraging data to drive business performance and product decisions. I'm also passionate about mentoring, ranking as a Top 10 Mentor on adplist.org and in the top 1% for Data Science.
My Skills
Languages
- English
- Chinese (Mandarin)
- Chinese (Cantonese)

Experience & Education
My professional background and educational journey.
Data Science Manager, Facebook Video
Meta • Nov 2024 - Present
DS Lead of a sub-pillar within Facebook Video Org, supporting products that acquire and activate users into Facebook Video product, including A Single Seamless Video Tab.
Staff Data Scientist, Generative AI
Meta • Nov 2023 - Nov 2024
Integrating Meta AI into our Family of Apps and bringing it to millions and billions of users across the globe.
Data Science Manager, Facebook Partner Monetization
Meta • Mar 2022 - Nov 2023
DS manager leading a team of DS to support multiple emerging creator monetization products (Stars, Subscriptions, Branded Content).
Data Analytics Manager, Customer Acquisition Analytics
Adobe • Jan 2018 - Aug 2018
Digital Media (Creative Cloud, Document Cloud), Go-To-Market Team. Focus on Customer Acquisition (Free to Paid, Trial, Winback and more).
Business & Product Analyst
eBay • Jun 2016 - Jan 2018
Vertical Analytics. Leading cross-functional analytics effort to develop single source of truth for business performance.
Mentor
adplist.org • May 2024 - Present
Top 10 Mentor since 2024 Q4. Top 1% Mentor for Data Science.